Blog / San Diego Chevy Dealer

Did You See the Bob Stall Team at Halftime? Our New Commercial with Rashid Shaheed

 NFL wide receiver and San Diego native Rashid Shaheed leans back on a Chevy truck outside the Bob Stall Chevrolet dealership in La Mesa, CA, on the set of the dealership's 2026 football-season commercial.

Did you see the Bob Stall team during Monday's football halftime? If you looked up from the snacks at the right moment, you caught our brand new Rashid Shaheed Bob Stall Chevrolet commercial, and I have to tell you, we are still smiling about it over here. It is thirty seconds of everything we love about this place: our people, our showroom, our shop, and a San Diego kid who grew up to be a Super Bowl champion telling the world that Bob Stall Chevrolet is family. We could not have asked for a better way to kick off football season.

Watch the commercial

Rashid Shaheed's San Diego Story | Bob Stall Chevrolet. Watch it on YouTube.
Read the full video transcript

"When you've got NFL dreams, you need the right support system growing up in San Diego. My family drove me everywhere. Practice, track meets, games. They believed in me before anyone else did. And Bob Stall Chevrolet always made sure I had the right vehicle at the right price. It's family owned, been serving the San Diego community for over fifty years. And you can feel the difference, no matter what road you're on. If you got the right team behind you, anything could happen. Catch your next ride at Bob Stall Chevrolet."

Meet some of our stars

Here is my favorite part. The people in that commercial are not actors. They are our people, the same faces you see when you pull onto the lot in La Mesa. Watch it again and you will spot a few of them:

  • Billy Shaw, Sales Manager - if you have bought a Chevy from us, there is a good chance Billy helped make it happen. He runs our sales floor the way we like it: honest, patient, and never pushy.
  • Tracy Folk, Shop Foreman - Tracy keeps our service department humming. When your Chevy is in our shop, Tracy is the reason it comes back right.
  • Walt McGrath, Commercial Sales Manager - Walt takes care of the businesses that keep San Diego running, from contractors to fleets. If you have ever seen a Bob Stall work truck around town, that is Walt's world.

And that is just to name a few. There were many other familiar faces in the spot, from the showroom to the service drive, and every one of them is part of the Bob Stall family. You can meet the whole crew on our Our Team page. When Rashid says "if you got the right team behind you, anything could happen," these are the folks he is talking about.

"If you got the right team behind you, anything could happen."

Rashid Shaheed

"Family owned, serving San Diego for over fifty years"

What I love most about this commercial is that it is not really about a car. It is about the people behind you. Our dealership was started by a family, is still run by a family, and we do our best to treat every single person who walks through our doors like one of us. We have been right here in La Mesa since 1959. "San Diego's Family Dealer" is not a slogan someone came up with in a meeting. It is just who we are, and the reason we are still here more than 65 years later.

That is why this spot means so much to us. We did not hire a spokesperson. Rashid is a close friend of the Bob Stall family who has trusted us with his own vehicles for years, and when we asked him to help tell the story of what this place is about, he said yes without hesitating. Then he stood in our showroom and our shop with our team and said it in his own words. That means more to us than any ad buy ever could.

"The right vehicle at the right price"

In the commercial, Rashid is behind the wheel of a Chevy Silverado EV, which felt right for a guy who is famous for being fast. But the truth is, "the right vehicle" looks different for every family, and that is really the whole point of the line. Whether you are hauling gear to practice, carpooling to a track meet, or just trying to get to work on time, there is a Chevy that fits your life:

  • Silverado 1500 - the full-size truck that does it all
  • Tahoe - room for the whole team, the gear, and the dog
  • Traverse - three rows of family-friendly space for the daily carpool
  • Equinox - the right-sized SUV for San Diego streets and freeways
  • Trax - a lot of style and tech at a price that makes sense for a first new car

Those are just a few of our favorites. You can browse our full inventory of new and pre-owned Chevys any time, day or night. And no matter which one you fall for, Billy and the team have one job: find you the right vehicle at the right price, and make sure you drive off happy.

"They believed in me before anyone else did"

We cannot talk about this commercial without talking about Rashid and his family, because their story is what makes it land. Long before the Pro Bowls and the Super Bowl ring, Rashid was a kid in San Diego with a big dream and a family willing to drive him anywhere to chase it. Practice. Track meets. Games. If you have ever spent a Saturday in a folding chair on the sidelines, you know exactly what that kind of love looks like. We are grateful his family let us be a small part of those miles.

If you follow local high school football, you already know the name. Rashid played at Mt. Carmel High School right here in San Diego, went on to Weber State, and went undrafted in 2022. Nobody called his name. He signed with the New Orleans Saints anyway, made the roster, and by 2023 he was a first-team All-Pro and a Pro Bowler. In November 2025 he was traded to the Seattle Seahawks, and a few months later he was hoisting the Lombardi Trophy after Super Bowl LX. Not bad for a kid nobody drafted. We will be cheering him on all season, and you can follow along on the official Seahawks roster page.

What a week for football

As if Monday night was not enough, Rashid's Seahawks opened the NFL season on Wednesday with the NFL Kickoff game in Seattle, a rematch of Super Bowl LX against the New England Patriots. Seattle came from behind to win it, 13 to 10. So in the span of a few days, San Diego got to see our team on TV, and then watched one of its own take the field as a defending champion. We could not be prouder.

Missed it live? The full commercial is on our Bob Stall Chevrolet YouTube channel. Send it to a fellow Mt. Carmel Sundevil, a Seahawks fan, or anyone who loves a good San Diego story. We would love for you to share it.

"Catch your next ride at Bob Stall Chevrolet"

Rashid had the right team behind him. Now let the Bob Stall team take care of you. Come see us in La Mesa, say hi to Billy, Tracy, and Walt, kick a few tires, and ask all the questions you want. No pressure, just honest answers from people who live here too. And if you want to talk football while you are here, trust me, we are always up for that.

Proudly serving San Diego, La Mesa, El Cajon, Santee, and Chula Vista. Welcome to the family.

Let the Bob Stall Team Take Care of You

Browse our full inventory, schedule a no-pressure test drive, or just stop by and say hello. We are right here in La Mesa, and we would love to meet you.

Rashid Shaheed appears in this commercial as a San Diego native and longtime friend of the Bob Stall family. Bob Stall Chevrolet is not affiliated with, sponsored by, or endorsed by the National Football League, the Seattle Seahawks, the New England Patriots, Weber State University, or Mt. Carmel High School. NFL, Super Bowl, and team names and marks are the property of their respective owners and are used here for identification only. Player biography and game details are from publicly available sources as of September 2026.

Vehicle shown in the commercial may differ from vehicles currently in stock. Vehicle availability, pricing, and financing are subject to change; all financing is subject to credit approval. © 2026 Bob Stall Chevrolet, La Mesa, CA.

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